Amy
Friesen

BOOK

Breadcrumbs

From Home Care to Care Homes

Breadcrumbs is a comprehensive guide that empowers readers to make informed decisions, navigate complex systems, and create a supportive environment for themselves and their loved ones.

With practical advice and heartfelt insights, this book is an essential resource for anyone embarking on the journey of Eldercare.

ABOUT

Breadcrumbs


Navigating Eldercare is a maze of decisions, emotions, and unfamiliar territory. As your parents age, you’re thrust into a world of complex health-care systems, financial planning, and emotional challenges. The sheer volume of choices—from in-home care to retirement communities to long-term care facilities—can leave you feeling overwhelmed andindecisive. Senior-living expert Amy Friesen offers a clear path through the Eldercare maze. Drawing from her extensive industry experience and real-life case studies, Friesen provides practical strategies to help you make confident decisions with your aging parents.

You’ll learn how to:
- Decode the differences between retirement homes and long-term care facilities in Canada.
- Navigate the financial aspects of senior care.
- Develop effective communication techniques for difficult conversations.
- Recognize early-warning signs that indicate it’s time to consider additional care.
-Create a personalized care strategy that evolves with your parents’ changing needs.

Don’t let confusion prevent you from getting your parents the care they need. Breadcrumbs equips you with the knowledge and tools to become a more effective advocate for your aging loved ones.

Grab your copy of Breadcrumbs today to receive two free bonuses: "I Kicked the Bucket! Time to Deal with My Sh*t! A Handy Guide to the Circus!" and "HouseMaster: The Ultimate Guide to Home Operations and Upkeep."

QUOTES

From Breadcrumbs

I believe it will take multiple generations for this kind of housing (senior living) to become commonplace and completely comprehended.

You’re not the child, friend, or partner anymore. You have now morphed into a new position that comes with immense responsibilities and requires time and emotional bandwidth. Most often, caregiving is not something people have planned on doing, however, most of us will find ourselves there at one time or another.

So what will you get from this book? On a practical level, it will provide you with a lot of information, address concerns you may have and offer some strategies and action plans. On an emotional level, my hope for this book is that it will help you to understand that you are not alone and that many, many people face similar situations.

Gone are the days when a stay-at-home adult was caring for children and elderly. With the current economy, most families require a dual-income household, which means caregiving hours are on top of, and most often mixed into the 40-hour weekly work schedule.

Many work environments offer Employee Assistance Programs, however not for caring for elderly family members. Our society has designed care relief around young children and with the immense amount of adult children needing to take time off, sick days, and extended absences from work to care for their loved ones, our society is in quite a pickle.

About

Author

Amy Friesen is a renowned expert in senior living, celebrated for her innovative approach to Eldercare and her tireless advocacy for seniors and their families. With over 20 years of experience in the senior-housing industry, Friesen has established herself as a trusted voice in navigating the complexities of aging and care.

As the founder of Tea & Toast, Amy’s mission is to simplify the often overwhelming process of finding suitable senior-living options. Her unique methodology offers personalized guidance tailored to each family’s specific needs, ensuring that seniors receive the most-appropriate care while alleviating the stress on their loved ones. Amy’s holistic approach prioritizes both immediate well-being and long-term planning, empowering families to make confident decisions throughout the Eldercare journey.

Amy’s expertise has earned her widespread recognition, including the 2018 Businesswoman of the Year Award and the Ottawa Business Journal’s 2019 Forty Under 40 award, both acknowledged by the House of Commons. Her educational background in psychology from the University of Ottawa and business marketing from Algonquin College provides a solid foundation for her work. As a sought-after speaker and media guest, Amy frequently shares her insights on senior living and Eldercare planning through news interviews and podcasts.

Currently residing in Ottawa, Ontario, Amy balances her professional commitments with family life. She shares her home with her husband, Mike, daughter, Eva, and their beloved pets: dogs Sigmund and Ruby, and cats Mabel and Brad. This personal experience of juggling family responsibilities adds depth to her understanding of the challenges faced by the sandwich generation.

Amy Friesen's photo